Africa Design Radio

Africa Design Radio is an audio journey that explores the world of design and how it is shaping the future of Africa. Each episode explores ideas, histories and profiles of leading design professionals, creatives and thought leaders; to understand how their work is creating an inclusive and sustainable society for Africa. Through this experience, we can discover ideas on topics such as music, art, architecture, fashion, product, graphic, interior and furniture design; to mention a few in an engaging and enjoyable manner. The show provides a collective platform that seeks to entertain and educate its listeners on the fascinating ways design is impacting our lives daily. ADR is available on every major podcast platform, including Apple Podcasts, Google Podcasts, and Spotify.

For African Design Radio enquiries, please write to us at africadesignradio@gmail.com  or visit our social media on @africa_design_radio

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EvoluTivism

EvoluTionary AcTivism defines our approach. Every movement worth its salt has an ‘ism’. Ours is EvoluTivism. Let me explain.

EvoluTionary
Darwin reckoned that natural selection is the mechanism of evolution. Essentially the weak make way for the strong. It’s like me chucking away any yeye (spoilt) tomatoes before blending them for my stew. Only the firm and blemish free make it to my pot. If the same could be said of
governance today we’d be in a much better situation. Sadly decades of defying the natural
selection process, has weakened our collective aspirations and the collective has given way to the
individual. Our openly stated covert mission will be to operate between the lines, and effect
beneficial change from within.

AcTivism
We will leverage on the propaganda tactics of Russia, Japan, Britain, America, Germany and
Nigeria used to sway and direct public opinion in conflict situations. It is one of the many ways
we hope to introduce our evolutionary brand of activism into the minds and hearts of people of
influence. Graphic messages will most definitely be crafted with Social Media in mind similar.
Interestingly so, propaganda reinforces the idea of togetherness by tugging at sectional identity
and existing schisms. In its crudest form it alludes the target audience is superior, and based
purely on birth. What a load of tosh! Our strain is overt and seeks to do neither. It will be crafted
to ensure that our message is consistent, effective, credible and people centered. We will always
have one eye on the sparrow, and we certainly don’t intend to be caught napping or drop any
balls along the way. We have teamed up with Africa Design Radio to make this possible. More
from them along side, and so we have it.

In summary, we will make incursions into governance from within and without, build up a credible propaganda machine to prepare and disseminate our story, and boldly seek the inclusion of creative thinkers in the decision making process. Please join us on
this journey.

We believe, because we Can!